You've taken the first steps in promoting your site online. You have your content, your service and payment methods in place. To get people to actually visit your site, they need to know it is actually there. If you want to attract targeted leads to your site as quickly as possible, Google Adwords could be the solution.
This is not the only way of generating traffic to your site and has its associated costs - as do all methods of attracting leads.
That is not to say that it is always a financial cost. The cost will either be a financial cost, or a cost in terms of your time. In my opinion, your time is the most valuable.
When starting your marketing on a budget, there are many alternatives using free advertising. These can include social network marketing, free classifieds and article marketing.
Paying a search engine to include your site within sponsored links is the fastest way to get your website seen.
Getting trafic to your website that is targeted can be done almost immediately. Google Adwords will display your ads as soon as you have decided on your keywords and submitted your ad.
What I mean by this is that you specifically chose your target audience. So if you are advertising an online business opportunity, then only the people who are looking to start a new online venture will see your advert, based on the keywords you have chosen to assign to your ad. Your pay per click costs will not be wasted on people looking for, for example, a new car, happen to see your ad and click on it.
After all, you only want to focus your resources at targeting people who are actively searching for what it is you have to offer.
Remember that you should not jump in blindfold when starting to use Google Adwords. You do need to know what you are doing for this marketing method to be cost effective.
Take care to not waste your marketing funds with Google Adwords. You will want to approach this method of advertising after already educating yourself on how to effectively use it, by either working with a mentor or purchasing a training guide.
To summarise, Google Adwords can get you targeted traffic very quickly, but could also cost you dearly if you haven't done your research. - 33377
This is not the only way of generating traffic to your site and has its associated costs - as do all methods of attracting leads.
That is not to say that it is always a financial cost. The cost will either be a financial cost, or a cost in terms of your time. In my opinion, your time is the most valuable.
When starting your marketing on a budget, there are many alternatives using free advertising. These can include social network marketing, free classifieds and article marketing.
Paying a search engine to include your site within sponsored links is the fastest way to get your website seen.
Getting trafic to your website that is targeted can be done almost immediately. Google Adwords will display your ads as soon as you have decided on your keywords and submitted your ad.
What I mean by this is that you specifically chose your target audience. So if you are advertising an online business opportunity, then only the people who are looking to start a new online venture will see your advert, based on the keywords you have chosen to assign to your ad. Your pay per click costs will not be wasted on people looking for, for example, a new car, happen to see your ad and click on it.
After all, you only want to focus your resources at targeting people who are actively searching for what it is you have to offer.
Remember that you should not jump in blindfold when starting to use Google Adwords. You do need to know what you are doing for this marketing method to be cost effective.
Take care to not waste your marketing funds with Google Adwords. You will want to approach this method of advertising after already educating yourself on how to effectively use it, by either working with a mentor or purchasing a training guide.
To summarise, Google Adwords can get you targeted traffic very quickly, but could also cost you dearly if you haven't done your research. - 33377
About the Author:
Ed Hodgson is an internet marketing mentor who teaches a highly automated marketing system which includes the use of Google Adwords to attract targeted visitors to build a successful online business.
